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The domain alexfarquharson.memory-of.com states the following, "I really wish the diary entries I had put up at the start I had kept." I analyzed that the webpage also stated " Some of those early thoughts I would love to read again." They also stated " The house is not finished yet having been disappointed by the builder we had. I truly thought he was different to the rest but was sadly let down. It is in a usable state but lots of snagging to be finished off still. I hope you have or do a little something today to remember Alex. All the best and good luck for the next year." The meta header had alex as the first search term. This keyword was followed by farquharson, memorial website, and memory of which isn't as urgent as alex. The other words they used was memoryof. memory-of is also included but might not be seen by search crawlers.