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The domain aiden-nazar.memory-of.com states the following, "Ldquo;Death is not the greatest loss in life." I analyzed that the webpage also stated " The greatest loss is what dies inside us while we live." They also stated " This memorial website was created in the memory of our dear son, Aiden Grey Nazar who was stillborn on January 9, 2005 due to a placental abruption at 29 weeks and 6 days. He was born perfectly sleeping at 950 pm weighing 2 pounds, 15 ounces and was 17 inches long. Aiden had his daddys eyes, nose, and lips and had his mommys chin and thick hair." The meta header had aiden as the first search term. This keyword was followed by nazar, memorial website, and memory of which isn't as urgent as aiden. The other words they used was memoryof. memory-of is also included but might not be seen by search crawlers.